We are turning one! And we are planning to celebrate it with you in a big way! Yes. Shop at IKEA, scan your card, and submit your story. The story with the maximum votes, gets the chance to win a free trip to Sweden. Ready to ring in the birthday cheer in Sweden? Then get started!

It’s our birthday!

The last one year has been fun with you. We shared laughs, bonded over workshops, and you very warmly opened your homes to us. Now it is time to return your love with a special surprise. So, head over to IKEA Hyderabad and win a chance to visit the place where it all started - Sweden!

Image Credits: Melker Dahlstrand/imagebank.sweden.se

Shop at IKEA

  1. Visit IKEA Hyderabad from 1-18 August, 2019
  2. Buy your favorite product.
  3. Remember to scan your IKEA Family membership card at checkout.
Explore offers for the month

Share your story

  1. Click a picture of your IKEA purchase at home.
  2. Write about how it makes you smile and submit your story till 31 August, 2019
  3. If your story gets shortlisted, we’ll let you know!
Tell us your story

Get maximum votes

  1. Once your story is up on the website, share it with your friends and family.
  2. Get the maximum number of likes on your story.
  3. Voting starts 9 September and ends 20 September.

See you in Sweden!

  1. If your story is loved by everyone, you’ll win a free trip to Sweden.
  2. Your trip is valid for a year and you can choose your dates.*

*Please note, dates can change depending on visa process.

Vote for your favourite story

Loved a story? Vote to make it a winner!

Step 1

Choose your favourite story

Step 2

Enter your mobile number and OTP

Step 3

Click Vote Now

Step 4

Share the voting link with your friends*

*One vote per mobile number only.


Here is what’s in
store for you!

Day 1:

Arrive at Stockholm
  1. Once you land in Stockholm, you will be transferred to your hotel.
  2. You can then get acclimatized and explore the neighbourhood on your own.

Day 4:

Stockholm to Älmhult
  1. Travel from Stockholm to Älmhult where you can settle into your hotel.
  2. Älmhult is where the IKEA story started. Explore the city and the IKEA Museum too!

Day 2 & 3:

Stockholm Tour
  1. The Stockholm Pass is a sightseeing package that gives you free entry to over 60 top attractions, museums and tours in Stockholm.
  2. Explore the islands on free boat tours and unlimited journeys on hop-on, hop-off buses.

Day 5:

Älmhult to Stockholm
  1. Travel back from Älmhult to Stockholm for a final visit.
  2. The afternoon will be free and you can spend it visiting places you missed last time.

Day 6:

Depart from Stockholm

You will be transferred to the airport in time for your flight.







Image Credits:

1. Anna Andersson/imagebank.sweden.se 2. Tommy Andersson/imagebank.sweden.se 3. Tuukka Ervasti/imagebank.sweden.se 4. Henrik Trygg/imagebank.sweden.se 5. Ola Ericson/imagebank.sweden.se 6. Ingemar Edfalk/imagebank.sweden.se 7. Ola Ericson/imagebank.sweden.se

Have a lot of questions? We have attempted to answer most of them. Take a look:

  1. What is the contest about?IKEA is turning one! And we are celebrating it with you in a big way! Yes. This birthday season, you get the chance to win a free trip to Sweden.
  2. Who can participate in the contest? The competition is open only for IKEA Family members in the Hyderabad and Telengana regions. Employees, officers, directors and agents, of sponsor and its parent, subsidiaries, affiliates, divisions, agents and advertising agencies and their immediate families (parents, siblings, children and/or spouses), regardless of where they live, or members of the same household (whether related or not), are not eligible to enter or win any prizes. Competition is void where prohibited by law.
  3. How long is the competition?The contest will commence at 9.00 AM on 1 August, 2019 and will last till 11:59 PM on 31 August, 2019. You should shop and scan the IKEA Family card at the store between 1-18 August. All stories should be submitted between 1 – 31 August. Stories received after the contest period will not be considered for winner selection.
  4. How to enter the contest?
    1. Shop at the store from 1 to 31 August, 2019 and scan your digital IKEA Family membership card at the time of purchase.
    2. Click on the Share Your IKEA Stories banner on the IKEA Family homepage and share your story before 31 August, 2019.
    3. The story will be reviewed and approved by IKEA and the members with the shortlisted stories will be intimated by email or SMS, before they are published here.
  5. What’s is the criteria for winning?
    1. Stories with the maximum number of votes win the contest.
    2. Members can promote their stories and get their family and friends to vote online.
  6. What are the contest gratification?
    1. Non-transferable airline tickets for a round trip from Hyderabad to Stockholm and back.
    2. Accommodation in Sweden for 5 nights and 6 days.
    3. The winning members can travel with a maximum of 4 people including himself/herself.
  7. Points to note:
    1. People eligible to travel along with the winner will only include immediate family members such as parents, children, in-laws or spouse only.
    2. The winning member who doesn’t possess a family member as defined above, shall be allowed to travel along with one person who can accompany him/her in the journey.
    3. The trip does not include food, alcohol, boarding and any other expense the winner and partner(s) may incur such as medical expense, mobile/telephone, local travel expense, shopping, or any other charges.
    4. Travel dates and itinerary can change depending on visa process, documentation and approvals.
Read contest Terms & Conditions here